When you make enough trips around the sun – not to mention journeys across the “blogosphere” – you start to get to a point where little to nothing shocks or surprises you anymore. But even though we’ve been around the block a time or two, a blog post in MarketingCharts…
By Jeff Ferguson Video
By Kelley McGrath With nearly 80% of Americans online, the Internet is proving to be a strong competitor for TV. TV, the longtime king of entertainment, has to produce increasingly creative programming to keep up with the Internet and its billions of pages of videos, blogs, memes and more. And…
By Jeff Ferguson SEO
Learning is good. Variety is good. Sharing is good. These are all things we believe in at Amplitude Digital. And here at the official blog of Amplitude Digital, we enjoy featuring and sharing guest blog posts from a variety of innovators, observers and contributors in the wild world of digital…
By Jeff Ferguson Mobile Advertising
Here at the official blog of Fang Digital Marketing, we’ve spent a good amount of time and space recently chronicling the ever-expanding mobile revolution. We’ve also taken a long look at the ever-present smartphone, and its increasingly prominent (and even dominant) role in Americans’ lives. But smartphone usage isn’t only…
By Jeff Ferguson Ecommerce
Millionaires: They’re just like any other ordinary, average American. Well, OK. They only comprise around 9% of all American adults – or 20 million of the 236.9 million U.S. adult consumers. And they all have a personal net worth (assets minus debts) of at least $1 million. In a country…
By Jeff Ferguson Ecommerce
The Internet of Things. In 2014 America, we hear this phrase spoken, blogged about and otherwise bandied about more and more. But what, exactly, does it really mean? And is it anything that is really going to mean something in our daily lives…anytime soon? If The Pew Research Center is…
By Jeff Ferguson PPC
The Best. We all want to own it. Enjoy it. Be it. But when it comes to advertising in 2014 America, how does a brand or business know what is “the best” form of advertising to employ? The answer is simple. Yet increasingly complex. If that sounds like a riddle,…
By Jeff Ferguson PPC
We live in an increasingly advanced technological age. Seemingly each and every day, new becomes newer. Cool becomes cooler. Fast becomes faster. And as technology continues to expand in America…attention spans seem to simultaneously contract. Are you still reading this? If so, good. At Amplitude, we like to stay abreast…
By Jeff Ferguson Ecommerce
Over the past few decades, Apple, Inc. has developed from a fringe-worthy computer concern into a truly iconic American brand. One with a rather diverse product line. And more than a few striking neighborhood retail stores. In fact, you might say Apple, Inc. has become as American as… You might even say that…
By Jeff Ferguson Video
Just a few weeks ago, we blogged here about a curious move by Getty Images that seems to be setting the stage for the creation of their own version of YouTube. Now, it appears as if entertainment colossus and world-famous brand The Walt Disney Company just might be preparing to unveil their…