People can be funny creatures. And a lot of times, in a lot of different areas, we can all get a little loopy. Silly. Confused. Backwards. Or really, really backwards. As in… “Bass ackwards.” When it comes to SEO in 2014, a lot of digital marketers, advertisers and brand managers…
By Jeff Ferguson SEO
Funny what you can learn in the “news” today… In a recent blog post on MarketingVOX, a rather astounding and confusing claim was made, buried amidst an odd pileup of sub-headlines… “Half of Google Traffic Unattributable” Over here at Amplitude Digital, this caught our eye instantly, so we curiously scrolled…
By Jeff Ferguson SEO
In 2013 America, more and more brands, businesses and companies of all shapes and sizes are asking the following question: “Do I really need to do SEO for my site?” The answer, in a nutshell, is a resounding… “YES!” At least if you want people to discover you online. And…
By Jeff Ferguson SEO
According to a recent blog post on popular digital marketing site Search Engine Watch, “the top listing in Google’s organic search results receives 33 percent of the traffic, compared to 18 percent for the second position, and the traffic only degrades from there.” The story quickly became quite popular, even leading…