josiahs livingston, Partner Josiahs Livingston joined Amplitude Digital in 2015 when the company acquired Konnect Digital Media, an ecommerce agency he founded in 2013. At Amplitude, Josiahs manages operations and finance departments, as well as overseeing the company’s branding and online presence. With 20 years of digital marketing experience, Josiahs…
How Search Engines Really Work The Internet and the World Wide Web we know today would be utterly unnavigable without search engines. But how do Google, Bing, and the other search engines really work? The short answer: Search engines work by filling a database, or index, of billions of web pages…
What if everything you thought you knew about SEO was wrong? Amplitude Digital’s Jeff Ferguson and Jen Hood of Avant Analytics explain the common statistical errors found in this “research” that render it almost meaningless. This research was also recently published in the Search Engine Journal.
Is your digital brand truly authentic… or is it just pretending to care?
Rick Egan, CMO of FinditParts, explains the hallmarks of digital authenticity and how to recover from mistakes.
As an online advertiser during a crisis period, how do you prioritize SEO spending in your media mix?
Experian’s digital guru Cesar Recendez outlines what work is mission-critical and what can be safely delayed. Learn how to defend your organic spend to your board!
Companies need to be creative to survive and thrive during crisis times.
Search marketing expert Jeff Ferguson shares the story behind the story of his Search Engine Journal article titled “The COVID-19 Shuffle: How Businesses Embraced Digital Marketing to Survive the Pandemic.”
What CMOs need to know about ecommerce security today to stay safe.
Ecommerce security expert Justin Harris explains what marketing info is most prized by hackers and how to know if your website is at risk.
As you’ve no doubt gathered, we make our living in the field of digital marketing. But just what, exactly, IS digital marketing? Depending on who you ask these days, you may get quite a few different answers. First off, you may notice that digital marketing may also at times be…
To help you, our clients, we have been conducting research and gathering historical information to help put things in perspective with regard to not just surviving, but thriving and setting ourselves up for success in the post-COVID-19 world.
We looked at a few different areas of advertising and marketing, particularly the areas of Media (Television, Social Media, and Search Marketing specifically, for this report), E-Commerce, and Messaging Strategies. We provide some data on the current levels of Consumer Confidence and wrap up with a few recommendations and case studies.