Leave a comment

19 Apr: What is Digital Marketing?

As you’ve no doubt gathered, we make our living in the field of digital marketing. But just what, exactly, IS digital marketing? Depending on who you ask these days, you may get quite a few different answers. First off, you may notice that digital marketing may also at times be…

01 Jun: How to Hire a Marketing Agency

How to Hire a Marketing Agency According to Marketo (And How We Did!) When you shop for a digital marketing agency, you need reliable ways to zero in on the one that’s right for your business. Here, we apply selection criteria from a third party – marketing automation company Marketo…

01 Mar: The Lost Art Of Media Targeting

By Martin Thomas President & Owner, Always On Communications “I already know what media I need.” “The people who buy my product don’t read magazines.” “I don’t need media planning services – I already know where to advertise to my key prospects.” We’ve all most likely heard statements like this…

16 Jul: Making Time for Your Brand

Branding culture varies widely from company to company. Some CEOs are adamant that the quality of the product speaks for itself, while others are invested heavily in cultivating an image. Regardless of your own company’s particular bias on this issue, talking about the key factors in your brand’s reputation should…