15 Sep: Josiahs Livingston

josiahs livingston, Partner Josiahs Livingston joined Amplitude Digital in 2015 when the company acquired Konnect Digital Media, an ecommerce agency he founded in 2013. At Amplitude, Josiahs manages operations and finance departments, as well as overseeing the company’s branding and online presence. With 20 years of digital marketing experience, Josiahs…

12 Aug: Google Video Carousel Replaces Video Thumbnails

On June 15th, 2018, Google made a large change to desktop Search Engine Results Pages (SERPs) for those search queries that used to trigger video thumbnails. Where previously mainly seen only when searching from a smart phone, Google has now replaced those results with ones that display the video carousel….

08 Jun: Importance of Campaign Structure and Naming in PPC Marketing

Organization and proper naming of campaigns in Google AdWords and on Facebook/Instagram is a must for PPC optimization. Any marketing team or growth hacker worth their salt runs well-designed A/B tests and crunches data. In general, an A/B test should have multiple if/then decision trees mapped out before a PPC…